LATEST ISSUE

April 2026

VOICES FROM THE FIELD

Youth Powering Change: Agro-Dealers Expanding Access and Creating Jobs in Ethiopia

April 29, 2026

SAA Agro-dealer at Erba Muda while providing inputs to a farmer.
SAA Agro-dealer at Erba Muda while providing inputs to a farmer.

Challenges Facing Rural Farmers and Youth

For many smallholder families in rural Ethiopia, farming is more than a livelihood; it is a lifeline passed down through generations. Today, this lifeline is increasingly strained as farmers face limited access to quality inputs and advisory services. Many must rely on unsafe pesticides and manage weeds, pests, and diseases on their own, compounded by limited access to finance and uncertainty about the future.

These challenges extend beyond the farm. Rural youth face rising unemployment compounded by land shortages and limited access to finance, leaving many uncertain about their future.

SAA’s Intervention and Capacity Building

With support from the Nippon Foundation, SAA–Ethiopia launched an agro-dealer initiative in 2021 to improve farmers’ access to essential inputs like seeds, pesticides, Personal Protection Equipment (PPE), post-harvest solutions, sprayers, and farm tools in the right quality, quantity, timing, and at a price that farmers can afford.

SAA established six youth-led agro-dealer businesses across Ana Sora and Negele Arsi Districts (Oromia Region), Meket and Kewet Districts (Amhara Region), and Angacha District (Central Ethiopia Region), creating employment for 16 young people—representing an 89% achievement rate against the model’s target of three jobs per business. The agro-dealers received training in entrepreneurship, business management, input handling, record-keeping, and customer service.

To support start-up operations, SAA co-financed inputs worth USD 38,644, with 45% contributed by Bayer. The agro-dealers also gained practical exposure through visits to established agribusiness centers and input suppliers, including Zereta Kambata’s One-Stop-Shop Center in Doyo Gena, as well as importers and distributors in Addis Ababa.

Key Achievements and Community Impact

By 2022, the youth-led agro-dealers had reached about 39,468 farmers, 26% of whom were women, and generated USD 216,360.69 in revenue. Beyond input sales, the agro-dealers expanded their services to include sprayer services. They opened a new branch to expand their reach and provided business advice to newly-established SAA agro-dealers. Their presence has improved the availability and diversity of quality inputs while strengthening last-mile delivery to farming communities.

During market linkage forums, members of SAA-established groups—including SHEP, permagarden, CBSM, CAs, and FLPCs—along with other local farmers, witnessed the impact firsthand. They reported being able to access quality seeds at affordable prices, in the quantities they desired, and at the right time through this enhanced last-mile access.

Total agricultural Inputs supplied between 2022 and 2025 to farming communities.
Total agricultural Inputs supplied between 2022 and 2025 to farming communities.

Future Outlook: Towards Sustainable Growth

Today, these youth-led enterprises are increasingly self-reliant, generating sustainable income while improving farmers’ access to inputs and advisory services. Working closely with extension staff, they also play a growing role beyond retail. They support farmer outreach, help assess demand for inputs, and contribute to monitoring the prevalence of pests and diseases. They also ensure services remain responsive to local needs.

Looking ahead, the agro-dealers aspire to scale into wholesale businesses. Achieving this will require improved access to finance and credit guarantees, key enablers for expanding youth-led agribusinesses and strengthening rural economies.

OTHER STORIES

Malian farmers learn benefits of hermetic storage technologies to reduce costs

Last year, SAA conducted a demonstration in Mali to illustrate to farmers the effectiveness of hermetic storage. We established demonstration tests in farmers’ homes withing the village of Doumbadjila, where, for nine months, starting March 5, 2021 to December 8, 2021, equal quantities of maize and sorghum were stored in different containers including plastic silos, PICS bags, recycled plastic containers. Ordinary polypropylene (PPP) bags were used as controls for the test. The grains from the different containers were visually assessed for quality at the end of the test period by 179 participants, including 177 farmers (112 men; 65 women) and two extension agents (both male). The grains in the hermetic storage containers were found to be in perfect condition, free of insect-pest damage, and had no color or odor change. These qualities made them good for domestic consumption and seed production, as well as for sale in markets, where they fetched higher prices. Meanwhile, those in the PPP bags were full of insects and were generally in bad condition. The test confirmed that farmers using hermetic storage could make more savings by eliminating the costs incurred in the purchase of pesticides, which are mandatory when using non-hermetic storage techniques. Hermetic storage was also shown to be superior to other storage techniques as it left the products free of chemicals and thus safe for consumption.

Nutrition awareness programme in Nigeria improves FAMILIES’ diets

SAA trained 125 frontline extension agents including eight community health extension workers on the usage of nutrient-dense crops in creating balanced diets and improving food diversity options. The trained agents cascaded the knowledge to 8,635 farmers (6,928 male; 1,707 female) in the Nasarawa, Jigawa, Gombe and Kano states of Nigeria. The programme was part of SAA’s strategy of using Nutrition Sensitive Agriculture to promote the consumption of adequate local balanced diets that improve the Household Dietary Diversity Score (HHDS) by reducing the stunting rate for children under five years of age. The nutrition awareness program encouraged farmers to consume the diverse local foods, in addition to embracing hygiene and physical exercise for good health. It also addressed the importance of breast and complementary feeding for babies as part of the approaches for malnutrition reduction in the targeted communities.

Aisha Nakibule tells us how biofortified foods has lowered malnutrition in Lutete, Uganda

In a bid to combat Vitamin A and Iron deficiency in Uganda, SAA introduced farmers in Lutete, a village in the country’s Mubende District, to nutrient-dense, iron-reach beans, and orange-fleshed sweet potatoes. Together with HarvestPlus, SAA trained the leaders of the Nkobazambogo farmers group on how to grow, process and preserve the super beans and sweet potatoes. The training also covered meal planning and preparation, with a focus on child-feeding and caregiving. The bio-fortified foods were especially recommended for children and women of reproductive age, like Nkobazambogo chairperson, Aisha Nakibule, who attested to their effectiveness. “It is rare to find malnourished children in our village; four years ago, it was a different story,” she explained.

Ms. Nakibule noted that the bio-fortified beans are tasty, take a short time to cook and can be profitably cultivated.

“Last season, we harvested slightly over 11 bags of beans out of which we sold nine at UGX1.5m (USD416), shared two amongst members, and retained 50kg for planting,” she said. The project was part of SAA’s strategy to support smallholder farmers in fighting malnutrition through nutrition-sensitive agriculture. This is against data from the Global Nutrition Report 2021 showing that 28.9% of children under five years of age in Uganda are stunted, 3.5% are wasting away, and 32.8% of women of reproductive age are anemic. The report also showed that 28% of Uganda’s preschool children suffer from vitamin A deficiency.

Permagardening training increases income for Ethiopian farmers

Since 2020, SAA has been promoting permagardening techniques in Ethiopia reaching a significant number of households, including 84 in Seboba Wesherbi, a village in the Raya Boda kebele of the Ana Sora woreda in the Oromia region. In 2021, SAA trained 28 farmers in Seboba Wesherbi, demonstrating how perma-gardening conserves water and improves soil fertility, allowing for easy root growth and, ultimately, higher crop yields. Furthermore, the training introduced participants to new vegetables like Swiss chard, which has a high biomass and can be harvested continuously. Following the training, 51 households established permagardens in their backyards; the additional 23 being those that did not attend the workshop but learned from their trained neighbours. Out of 51 perma-gardens, 35 were excellently established, allowing their owners to save USD 4 -6 USD per week that would have, otherwise, been spent on vegetable purchases. The new permagardens converted idle backyard plots into functional units that produce fresh and healthy vegetables, improving the household nutritional status in the region, and enabling farmers to generate additional income, with some households generating new revenue streams of up to USD100 over five months from vegetable sales.

Malian farmers learn benefits of hermetic storage technologies to reduce costs

Last year, SAA conducted a demonstration in Mali to illustrate to farmers the effectiveness of hermetic storage. We established demonstration tests in farmers’ homes withing the village of Doumbadjila, where, for nine months, starting March 5, 2021 to December 8, 2021, equal quantities of maize and sorghum were stored in different containers including plastic silos, PICS bags, recycled plastic containers. Ordinary polypropylene (PPP) bags were used as controls for the test. The grains from the different containers were visually assessed for quality at the end of the test period by 179 participants, including 177 farmers (112 men; 65 women) and two extension agents (both male). The grains in the hermetic storage containers were found to be in perfect condition, free of insect-pest damage, and had no color or odor change. These qualities made them good for domestic consumption and seed production, as well as for sale in markets, where they fetched higher prices. Meanwhile, those in the PPP bags were full of insects and were generally in bad condition. The test confirmed that farmers using hermetic storage could make more savings by eliminating the costs incurred in the purchase of pesticides, which are mandatory when using non-hermetic storage techniques. Hermetic storage was also shown to be superior to other storage techniques as it left the products free of chemicals and thus safe for consumption.

Nutrition awareness programme in Nigeria improves FAMILIES’ diets

SAA trained 125 frontline extension agents including eight community health extension workers on the usage of nutrient-dense crops in creating balanced diets and improving food diversity options. The trained agents cascaded the knowledge to 8,635 farmers (6,928 male; 1,707 female) in the Nasarawa, Jigawa, Gombe and Kano states of Nigeria. The programme was part of SAA’s strategy of using Nutrition Sensitive Agriculture to promote the consumption of adequate local balanced diets that improve the Household Dietary Diversity Score (HHDS) by reducing the stunting rate for children under five years of age. The nutrition awareness program encouraged farmers to consume the diverse local foods, in addition to embracing hygiene and physical exercise for good health. It also addressed the importance of breast and complementary feeding for babies as part of the approaches for malnutrition reduction in the targeted communities.

Aisha Nakibule tells us how biofortified foods has lowered malnutrition in Lutete, Uganda

In a bid to combat Vitamin A and Iron deficiency in Uganda, SAA introduced farmers in Lutete, a village in the country’s Mubende District, to nutrient-dense, iron-reach beans, and orange-fleshed sweet potatoes. Together with HarvestPlus, SAA trained the leaders of the Nkobazambogo farmers group on how to grow, process and preserve the super beans and sweet potatoes. The training also covered meal planning and preparation, with a focus on child-feeding and caregiving. The bio-fortified foods were especially recommended for children and women of reproductive age, like Nkobazambogo chairperson, Aisha Nakibule, who attested to their effectiveness. “It is rare to find malnourished children in our village; four years ago, it was a different story,” she explained.

Ms. Nakibule noted that the bio-fortified beans are tasty, take a short time to cook and can be profitably cultivated.

“Last season, we harvested slightly over 11 bags of beans out of which we sold nine at UGX1.5m (USD416), shared two amongst members, and retained 50kg for planting,” she said. The project was part of SAA’s strategy to support smallholder farmers in fighting malnutrition through nutrition-sensitive agriculture. This is against data from the Global Nutrition Report 2021 showing that 28.9% of children under five years of age in Uganda are stunted, 3.5% are wasting away, and 32.8% of women of reproductive age are anemic. The report also showed that 28% of Uganda’s preschool children suffer from vitamin A deficiency.

Permagardening training increases income for Ethiopian farmers

Since 2020, SAA has been promoting permagardening techniques in Ethiopia reaching a significant number of households, including 84 in Seboba Wesherbi, a village in the Raya Boda kebele of the Ana Sora woreda in the Oromia region. In 2021, SAA trained 28 farmers in Seboba Wesherbi, demonstrating how perma-gardening conserves water and improves soil fertility, allowing for easy root growth and, ultimately, higher crop yields. Furthermore, the training introduced participants to new vegetables like Swiss chard, which has a high biomass and can be harvested continuously. Following the training, 51 households established permagardens in their backyards; the additional 23 being those that did not attend the workshop but learned from their trained neighbours. Out of 51 perma-gardens, 35 were excellently established, allowing their owners to save USD 4 -6 USD per week that would have, otherwise, been spent on vegetable purchases. The new permagardens converted idle backyard plots into functional units that produce fresh and healthy vegetables, improving the household nutritional status in the region, and enabling farmers to generate additional income, with some households generating new revenue streams of up to USD100 over five months from vegetable sales.